
Summer 2025
What’s in a name? In the case of helvet — an entire nation’s spirit. helvet is Switzerland.
We’re excited to announce the arrival of helvet’s Summer 2025 editions — a seasonal ode to two Swiss icons: the timeless charm of Geneva and the laid-back elegance of Crans-Montana.
From the calm of Lake Geneva’s shores to the freedom of alpine peaks, this season invites you to slow down, soak it all in, and live beautifully — wherever you are.
Both editions are coming very soon — we can’t wait to share more.