Zermatt classified as Swisstainable I
A decisive first step towards sustainable tourism
Level I Swisstainable (“committed”) means committing to sustainable business management and to further developing business activities towards sustainability, a promising first step in the right direction for Zermatt. The label, which was created by the Swiss Confederation in collaboration with Switzerland Tourism, proposes a new approach to travel. It promotes development that respects nature long-term, while also encouraging visitors to consume locally and to stay for longer periods. What’s not to like about that?